Digital Marketing Specialist

TCS is hiring for Digital Marketing Specialist. Role: Digital Marketing Specialist. Experience: 8-10 Years. Location: Pune. Desired Competencies Must-Have: Strong content creation skills for digital channels, Experience in brand positioning and campaign messaging, Hands-on campaign planning, execution, and optimization, Good understanding of digital marketing channels and customer engagement methods, Ability to improve visibility, engagement, and qualified lead generation. Good-to-Have: SEO and SEM knowledge, Experience with analytics and reporting tools, Exposure to marketing automation platforms, Ability to develop and execute social media strategies, Prior experience in the telecom industry.